Event Calendar

Tuesday, May 18, 2021

Sales Compensation: 7 Awful Mistakes; 7 Awesome Solutions

Start Date: 5/18/2021 9:00 AM EDT
End Date: 5/18/2021 10:30 AM EDT

Venue Name: Zoom Webinar

Organization Name: WATRA

Professional Development
Email: profdevelopment@watradc.org
Phone: (000) 000-0000

We know sales compensation is a powerful sales management tool. Well-run sales compensation programs share several important traits. We also know that sales compensation challenges plague these pay programs. Learn the seven most common sales compensation mistakes; what they are and how they arrived in your pay program. You also will learn the seven best sales compensation solutions. Test your pay program against these best-in-class practices to ensure your sales compensation plan is operating effectively.

About Our Presenter

David Cichelli

David Cichelli contributes his revenue growth knowledge and experience to a wide array of sales organizations. His clients include leading companies in technology, telecommunications, wholesale/distribution, financial services and healthcare. David helps clients redefine and deploy go-to-customer solutions to ensure optimal revenue performance. By applying the Alexander Group’s Revenue Growth Model™, he helps companies achieve their revenue objectives through the coordination of marketing, sales and service resources. These efforts include revenue planning, customer engagement design, sales force configuration, and program design and management. He is the Alexander Group’s sales compensation practice leader.

Widely recognized by national professional associations and trade publications for his work in linking sales compensation to management’s objectives, David is a frequent speaker on sales compensation topics. He is author of Compensating the Sales Force (3rd edition) and The Sales Growth Imperative, published by McGraw Hill. He is also the author of the Sales Compensation Almanac, published by AGI Press.

Prior to joining the Alexander Group in 1985, David served for five years as a national practice manager in sales compensation for a leading compensation consulting firm. Previously, he had spent seven years providing support to the field sales organization of a multinational Fortune 200 chemical company. 

Online Registration

Registration is Closed
Closed: 5/18/2021 8:30 AM

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